I collaborate with designers, photographers, and the rest of the creative team to bring company-wide projects to life, on our website, through email campaigns, and across social media. A few recent examples:
- I launched our Thanksgiving Menu Genie—an interactive quiz for planning your feast, whether your group consists of six omnivores with access to four ovens or seventy vegans with only a Bunsen burner. (Then we did it again for the winter holiday season!)
- I hand-drew an email series of Thanksgiving tips and words of encouragement to keep our readers sane through the month of November.
- And I took a childhood game and massaged it into a no-recipe, nothing-in-the-fridge system for cooking dinner.
- I also called forth cookies from around the world ("Hello, Cookie? You there?"), as well as their backstories, and plotted them on a Cookie World Map.